Notice

| First motorcycle-exclusive DMS (Dealer Management System) developed and adopted by 16 BMW Motorrad dealerships in Korea

| Second major outcome following selection as a digital transformation partner for BMW Group

| “Expanding our customer base from automobiles and motorcycles to mobility businesses worldwide”

Woongjin WDMS BI.

Woongjin Co., Ltd. (CEO: Suyoung Lee) announced on the 17th that it is entering the motorcycle market through its proprietary dealer management solution, WDMS (WOONGJIN Digital Mobility Solution).

WDMS serves as the core solution of Woongjin’s mobility platform. The system integrates essential dealership operations—including customer management, vehicle sales, and after-sales service (A/S)—into a single platform while also providing customizable user-specific environments.

Woongjin currently supplies WDMS to leading global automotive brands in Korea, including BMW Korea, Volkswagen Group Korea, and Jaguar Land Rover Korea. In particular, after being selected in 2021 as a digital transformation project partner for BMW Group, the company successfully developed and launched MyDMS, a dealer management system dedicated to automobiles, in 2023. Building on its proven technological capabilities, Woongjin introduced the motorcycle version, BMW Motorrad MyDMS, this year.

For BMW Motorrad MyDMS, Woongjin enhanced system stability by implementing WDMS as the core operational process platform and utilizing AWS Cloud infrastructure. The company also strengthened security through rigorous personal information impact assessments while improving customer convenience with an all-in-one integrated management system.

CEO Suyoung Lee stated, “It is highly meaningful for our proprietary solution to expand from the automotive sector into the motorcycle market. We will continue striving to make mobility businesses around the world our customers.”

Meanwhile, since the initial launch of WDMS in 2019, Woongjin has established itself as a leading company in the dealer management system market. Related sales grew by more than 50% between 2019 and 2023, and the company is currently preparing for overseas expansion into Japan, Southeast Asia, and other global markets.